With rebranding and development of brand new website, Kataduzo wanted to work on their corporate image which stayed untouched since founding of the company, over 20 years ago. New image has been developed to replicate their devotion and attention to detail, while keeping the recognition of the company's previous identity.
Kataduzo LTD primarily deals with investments in the field of civil engineering, but in addition to this activity they also offer services in the domain of design, expert supervision, real estate management, project management, and consulting in the area of technical and technological, legal, and financial norms in the field of civil engineering.
Main request was to keep the old symbol that represents K-shaped building. Gradients are removed from the old symbol, lines has been minimalized, wordmark received new typography.
Website development project has started with very specific briefing: To make something unique, out of the box, that stands out from boring everyday websites. Main motif that grabs all attention is the futuristic K-shaped building made by architects from Kataduzo - which is also resembled in the company's logo.
Premium business cards handcrafted with matte gold foil stamp applied to special CSM - Imperial Blue paper. New visual identity defines the line pattern that is used on the back of the business card.
For new folder design we needed to craft an unconventionally-designed cutting tool that forms a K-shape together with a diagonal line. In the upper right corner there are bolts with a thread that provide rigidity when folder is full with tech documentation.
Considering the Kataduzo's need for letterhead that can be printed on every office printer, we've come up with a design that is stripped of any foil stamps and special papers. Envelopes are also made that way and with the company's line pattern across the front-face.